AV Pioneer McAfee Covering Tracks in Murder Drama

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Antivirus trailblazer John McAfee is on the run from authorities in Belize who are seeking him in connection with the murder of a neighbor. Although McAfee has been away from the tech world for a long time and no longer has anything to do with the company he founded, there are concerns that the emerging lurid details of his life and possible crime could taint the company that still bears his name.

John McAfee, founder of the eponymous antivirus software company, is wanted in Belize in connection with the murder of American Gregory Faull, according to news accounts. The San Pedro police department is said to be actively searching for McAfee, who has gone missing.

This episode is focusing a very public spotlight on the downward, highly destructive spiral McAfee reportedly has been on for years — a cycle that is said to include drugs, guns, prostitution and a lot of violence. His early days as a tech luminary — he was one of the first people to design antivirus software and to create a virus scanner — are clearly long gone, never to reemerge.

The McAfee Brand

It is fair to wonder how these events — now making international headlines — will impact the McAfee corporate brand.

On one hand, it is hard to imagine how they could have any impact. Though he founded the company, John McAfee has long been divorced from it, noted Scott Testa, director of development forChina Project Hope and a former marketing professor at Cabrini College.

“In an odd way, it could wind up even having some positives for the product line,” Testa told the E-Commerce Times. “After all, what do they say? ‘ There’s no such thing as bad publicity.'”

The events could wind up evoking feelings of familiarity with the McAfee brand among consumers, even after this drama recedes into the background, he suggested.

“I really don’t think there will be negative ramifications from a brand perspective,” Testa said, although “you can bet that Intel will do whatever it has to to disassociate itself from what is happening.”

A name change could be in the company’s future.

http://www.technewsworld.com/story/76613.html

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Quoted – Tech Titans Create $250M Kitty for Social Startups

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Entrepreneurs eager to bring innovation to social networking application development now have a new potential resource to tap: a special fund set up by KPCB and a handful of tech giants, including Facebook. “KPCB is a top drawer firm. When they put money into something, it means they see a real future in it,” said Cabrini College marketing professor Scott Testa.

The new fund is a step up from these activities, though, and it potentially could mean a real boost for social media if other venture capitalists should follow suit, Scott Testa, a marketing professor at Cabrini College, told the E-Commerce Times. “KPCB is a top drawer firm. When they put money into something, it means they see a real future in it.”

The fund, along with its participating investors, also points to a firming up of valuations in this space, added Testa.

http://www.ecommercetimes.com/story/Tech-Titans-Create-250M-Kitty-for-Social-Startups-71090.html

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Social Networking Consultants

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My friend Bob Garrett at Garrett consulting  http://garrettconsultants.com/ has been doing some work in regards to Social Networking on some of my Social networking accounts. . the results have been amazing. . if you are business or individual who is looking to build your presence in this area you should definitely talk to him. .

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Quoted – Sorry, friends, it’s Lent

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Sorry, friends, it’s Lent

For some Christians, giving up Facebook has become the chosen form of self-denial

Third-grade teacher Margaret Plasmier asks her students in religion class to think about the sacrifice of Jesus and use him as a model during Lent to decide what they could do without and what they can do for someone else.

She hopes her Immaculate Heart of Mary Schoolstudents will become better people because of the discipline of sacrificing something, and she hopes the same for herself.

So she’s given up Facebook.

And she’s not alone. A random survey of readers and friends found dozens who had forsaken the social networking site until Easter, raising the question: Is doing without Facebook the 21st-century spiritual equivalent of fasting?

Traditionally, fasting and other sacrifices are undertaken by Christians to prepare themselves for Holy Week, which commemorates the sorrow of Jesus’ death and the glory of his resurrection on Easter.

Many people choose to give up a vice or luxury — candy, sodas, movies, snacks, smoking — and use the money or time to help someone else.

And these technologies will evolve in unexpected ways, says Scott Testa, professor of business administration at Cabrini College, in Radnor, Pa.

“We’ve only touched the surface in terms of functionality,” he says.

Today’s Facebook, he says, is like Pong — the early and simple tennis-like video game. Look how sophisticated video games have become, Testa says.

“It will be interesting to see 100 years from now how all this will change us,” he says.

He believes the positives will far outweigh the negatives, though, he says, people will need to use the technologies wisely.

http://www.delawareonline.com/article/20100328/LIFE/3280312

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Quoted – How to Find a Job with Social Media Book

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Quoted – How to Find a Job with Linkedin MySpace Twitter and Facebook and other Social Media

This is an excellent book written by Brad and Debra Schepp. My advice as follows when it comes to posting on social media:

  • Be careful of what you put on your pages
  • Monitor what others put on your wall
  • Don’t post anything you would not want your mother to read

Employers may go to your Facebook or other social networking pages to get an idea of your interests and personality so obviously you want to be careful what you post and you may also post those activities that are consistent with your career goals.

For example, you may want have an American Marketing Association link or information if you are a marketing major.

The four social networking sites I like the most are LinkedIn, Facebook, Twitter and Plaxo they all bring something interesting to the table.

http://www.amazon.com/LinkedIn-Facebook-Twitter-MySpace-Networks/dp/0071621334/ref=sr_1_1?ie=UTF8&s=books&qid=1260961430&sr=1-1

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