social marketing – Dr. Scott's Business Blog

Best Social Networking for Business

January 8, 2009 by Scott Testa Leave a Comment

Networking has been a tactic for building and marketing businesses long before the Internet. Web technology and the mass appeal of making connections online makes social networking an attractive channel for businesses that want to extend their reach, credibility and influence.

Dr. Scott’s Predictions for 2009

December 29, 2008 by Scott Testa 3 Comments

Many Newspapers continue to struggle those that have high debt levels will consolidate, retrench through bankruptcy, or good old liquidation. .continue trend of starting to limit home delivery or not produce “physical paper” and go with pure web strategy like the Christian Science Monitor.

Yahoo gets bought – Maybe News Corp, maybe Disney, probably Microsoft. This train wreck has got to end. (What was Jerry Yang and the board thinking when they rebuffed multiple offers from Microsoft?) [Read more…]

Filed Under: Internet, retail, social networking, Uncategorized Tagged With: 2009, 2009 predictions, android, apple, Big Three, Branding, Chrysler, facebook, Ford, GM, google, Linkedin, predictions, social marketing, social networking, twitter

Marketing with Twitter

December 24, 2008 by Scott Testa 5 Comments

Twitter is a tool for “micro-blogging” or posting very short updates, comments or thoughts. In fact, since Twitter was designed to be very compatible with mobile phones through text messages, each update is limited to 140 characters. Truly, a micro-blog. Another way to think of Twitter is like a cross between instant messaging (IM) and a chat room, because it is an open forum, but you restrict it to the people with which you connect.

10 Ways to Increase Traffic on your Blog

December 23, 2008 by Scott Testa 2 Comments

Another Shout out to Bob Garrett – Garrett Consulting for turning me on to this site. . very cool. .Thanks again Bob

http://fliptext.blogspot.com/2008/11/ten-tips-to-get-high-traffic-to-your.html

Bob can be reached at http://www.linkedin.com/in/bobgarrett

Here is another

http://weblogs.about.com/od/bloggingtips/tp/TipsIncreaseBlogTraffic.htm

and another

http://www.seomoz.org/blog/21-tactics-to-increase-blog-traffic

Filed Under: blog, Shout Out, social networking Tagged With: blog, blogging, facebook, Internet, Linkedin, social marketing

Tool for submitting to Social Bookmarking Sites

December 21, 2008 by Scott Testa 4 Comments

Shout out to Bob Garrett – Garrett Consulting for turning me on to this site. . very cool. .Thanks Bob you are the king of social networking!

http://www.socialmarker.com/

What is SocialMarker.com?

Social bookmarking is a powerful tool in promoting a website. But going through all of those social bookmarking sites is very time-consuming and downloading all toolbars is madness! That’s where SocialMarker.com comes in, the free service designed to reduce the time and effort needed to socially bookmark a website.

Bob can be reached at http://www.linkedin.com/in/bobgarrett