Check Your Email’s Spam Score Deliverability – Free Online Tool

Spam, the often-ma...
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Check Your Email’s Spam Score & Deliverability – Free Online Tool

I have been building a direct mail list and have been playing with some email marketing and direct mail.  I found this cool tool that prevents emails from getting caught in spam filters.  I am not condoning spam. .I just want to point out that even if you have an opt-in email list emails can sometimes get caught in filters.

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Reinforce your Brand with your own Branded email

Are you tired of sending out emails that do not have your website or blog address in it.

For example, my old personal email address was stesta97@gmail.com my new one is stesta@scotttesta.com.

This way every time I send an email it promotes my blog.

You have to own a domain but they are cheap.  I use GoDaddy and set it up within ten minutes.

Previously Yahoo mail allowed you to do this but charged for it.

Google now does it for free.

Just go to Google Apps and sign up.

Add to FacebookAdd to NewsvineAdd to DiggAdd to Del.icio.usAdd to StumbleuponAdd to RedditAdd to BlinklistAdd to Ma.gnoliaAdd to TechnoratiAdd to Furl

Building your Email List with Personal URL’s

Companies need to utilize all disciplines of marketing to get the greatest ROI. Direct mail (snail mail) vs. email and viral marketing is always the question. Both can work in concert to build your list of prospects for your permission marketing program.

Most companies get their first email campaigns out to just a small fraction of its prospect base in hopes that they pass it along to a friend or colleague and hope that they sign up for a subscription.

To jump start or build your subscriptions you can utilize Personalized URL’s, (PURL).

With a PURL you can:

Develop cross media marketing campaigns

Build you email prospect base by utilizing a direct mail list

Quantify responses with real time reporting

Gather critical demographic information with a survey

Gather cell phone numbers for a texting campaign

Set up automatic responses via email or texting

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