A Rant About Some Social Media Advocates by Lewis Green, Founder & Managing Principal – L&G Business Solutions

I am frustrated by some social media (SM) advocates (evangelists), who have little to no experience within corporations or business generally, telling businesses what social media is, how it should be used and, most of all, trying to convince smart, experienced marketers, communication’s specialists and C-level executives that social media is an elixir for what ails them.

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