Quoted – AOL Back in Black – Ecommerce Times

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AOL Back in Black

AOL posted a slim profit during its first quarter on its own again, even though its revenue was down from a year ago, and subscriptions continued their sharp decline. Cost-cutting — particularly by reducing its workforce — is credited for the improvement.

AOL’s profit could also be attributed to some savvy financial management — at least from the perspective of shareholders.

It significantly reduced its headcount as it launched.

“Employees are usually the biggest expense for these companies, so that was a smart move,” noted Scott Testa, a business professor at Cabrini College.


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  1. […] 2010-02-05T03:38:44  Quoted – AOL Back in Black – Ecommerce Times – [link to post] […]

  2. […] Quoted – AOL Back in Black – Ecommerce Times (scotttesta.com) […]

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