The Most Innovative Companies in Advertising & Marketing

Marketing to kids.
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The Most Innovative Companies in Advertising & Marketing

  1. Crispin Porter + Bogusky: New clients including Best Buy, Hulu, Microsoft, and Old Navy have flocked to the ad shop that made Burger King cool.
  2. TBWA\Worldwide: TBWA’s Media Arts Lab’s “Get a Mac” tag team continues to define the brand battle of the 21st century.
  3. Barbarian Group: The scrappy digital production shop behind the Subservient Chicken is now an interactive lab for companies such as Adobe and CNN.
  4. AKQA: Advertising at this boundary-crossing agency spans fuel-efficiency apps for Fiat, alternate-reality games for McDonald’s, and sneaker-design tools for Nike.
  5. Naked: The media-agnostic British shop has grown 80% in New York with clients such as Johnson & Johnson and Nokia.
  6. AdMob: The two-year-old mobile ad network had a banner year and landed $17 million of funding from Sequoia Capital.
  7. Saatchi & Saatchi S: Former Sierra Club prez-turned-Wal-Mart consultant Adam Werbach gained access to huge companies after Saatchi & Saatchi bought his firm.
  8. Goodby, Silverstein & Partners: The San Francisco-based agency stretched far beyond display ads, including a Wario Wii ad that demolished its own YouTube page.
  9. 42 Entertainment: The stealth multi-platform marketers built buzz for The Dark Knight with an alternate-reality campaign.
  10. Obscura Digital: This band of projectionists turns the world into a billboard for brands including GM, Google, and Oracle.
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Comments

  1. Hey Scott, Looks like you assembled a great list. I love what 42 Entertainment does. I hope that we get to see some original content from them soon. Content that they own, market and monetize.

  2. Wonderful blog! I found it while surfing around on Yahoo
    News. Do you have any tips on how to get listed in Yahoo News?

    I’ve been trying for a while but I never seem to get there! Thanks

  3. I go to see day-to-day a few websites and blogs to read content, however this website offers quality based posts.

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